KZA social media plan

I performed a complete social media audit and competitive analysis for Kelsi Ziemann Artistry and developed an actionable strategy to increase the frequency of posting and the overall number of followers on her Instagram account.

In order to achieve this, I connected Kelsi to the makeup artist community on Instagram by actively engaging with other artists and sharing their posts. We also shared her personal product recommendations and makeup tips on her channel from her 10+ years as a professional makeup artist, which further established her as an expert in her field.

As a result of this strategy, her number of Instagram followers more than doubled, and she was posting more consistently.

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